Tuesday, October 20, 2009

Window Film is the most effective retrofit solution.

ROI-Commercial Property Managers Compare Window Film USA
Can anyone deny that this has been a very troubling year for commercial property managers across the USA? Budgets are being slashed and tenant occupancy and tenant satisfaction are high profile topics in your management meetings.
It's all about cost savings and going green. Taking advantage of government energy incentives and local power company rebates makes more sense now than at any time since the Oil Embargo of the 1970's.Certainly the window film solution has come up before and many property managers have a distinctly poor perception of this retrofit solution. Why?Many of the older technology window films used dyed films that eventually fade or change colors. The effectiveness in reducing heat gain and lowering the demand on chillers and Hvac was very difficult to quantify. The aesthetics in many cases lent credence to the expression that "The cure was worse than the disease!"The fact that some manufacturers of window film still make dyed films or dyed metal combination films that are installed on commercial glass is appalling! The fact that this happens is evident by the purple glass you can see on many of the retail and commercial buildings throughout the USA.Sun Protection represents the leading manufacturers and brands of window film in the USA. We aren't shy about promoting these fine products and it is our direct experience in installing every one of these films and their performance and durability that separate our knowledge base from any other window film installation company. This is the difference between Sun Protection and that window film company you may have worked with in the past.There are no absolutes in window film. For example a reflective 20 % VLT Silver film is available from many different sources with a price spread that might amaze you. One company might have the temerity to charge twice as much for a film that is in nearly every respect the exact same film as one at half the cost. Some companies will simply re-box a film and sell it under another better known label. No added value just added cost.We won't play that game. . .PERIOD!

· We have committed our portfolio to non dyed films 100%.
· We will only recommend NFRC certified films for commercial buildings. Our commercial division offers 10 and 15 year commercial warranties.
· LEED Points for sustainable buildings.
· We offer highly competitive investment costs that are certainly in line with the ROI our clients demand.
· We are fully insured (2.0 Million) and have earned a long list of third party recommendations.
· We are objective concerning the window film solution that best meets your requirements. We can say this because we offer the best of the best films rather than one brand!
Consulting with your management team and analyzing your requirements is the first step in the process. Window film solutions are not identical. Consider the interior and exterior reflectivity of the window film for example. Many films are highly reflective while other films are less reflective from the interior or exterior.Take the hue of the film. Many films are neutral in appearance while others have a distinct color shift to the blue or green.There are bronze films and highly reflective spectrally select silver films.There are adhesives that are clear and will last for decades and there are pressure sensitive adhesives that are simply not durable enough for the daily wear and tear of a commercial office or retail environment. These films will present a hazy distorted appearance that will raise serious concerns in your building. There are virtually clear nano-ceramic films that won't alter the aesthetics of your building therefore maintaining the curb appeal that your tenants appreciate.

Adding to the market confusion has been a recent influx of non NFRC rated Chinese and South Korean based IR dyed films that are flooding the US Market. These films start with very impressive aesthetics and performance numbers. The problem is their inability to maintain this efficacy during a normal life cycle of 20 years. In a ironic sense these IR dyed films have the potential to follow the same course as the dyed plastic films of the 1960's and 1970's.We prefer that our clients get educated about window film. We want you to call local dealers or home depot then call us for an objective comparison. Certainly the fact that we offer the brands that comprise 95% of the US market share is absolutely no coincidence! We believe that the more knowledgeable you become about window film solutions the better our chances are to meet your goals and bottom line targets with Fact- Credentials and Performance on your buildings' glass now and for the next 25-50 years!

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